Probable Niche

We've identified the niche as business advice.

business advice

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as business advice.

business, advice, small business, small, marketing, home, tips, small businesses, news, work, tax, support, start, social media, help, business owners, services, new, legal, home business's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 22:41 UTC on November 16, 2015. The source was comprised of 34531 characters, of which 30232 are code, leaving an organic character count of 4299. The total word count on the home page is 724. We filtered out 23 numbers, 217 common words, and 15 words shorter than three characters in length, leaving an impact word count of 340. The size of the lexicon (number of unique words) is only 202. We extracted fourteen top keywords, leaving 6.93% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

Domain Name Keywords

We found 3 significant keywords appearing in the domain name
  1. insignia
  2. consulting
  3. insignia consulting


Source Character Count 34531
Code Character Count 30232
Organic Character Count 4299
Filtered Numbers 23
Filtered Words (Common) 217
Filtered Words (Short) 15
Total Word Count 724
Impact Paragraph Count 588
Impact Word Count 340
Impact Lexicon Size 202


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# a b c d e f g h i j k l m n o p q r s t u v w x y z